(561) 725-8020

Suggestions for Getting the Most Out of Your Content

You probably feel delighted when an article shared on social media gets a massive amount of attention, but why should that content stop there? A good article can be repurposed into a good video or blog post, along with a number of other content types. If a piece of custom content takes off, it is because your fans enjoyed it. Do not let this hype die down. Sharing your popular content is key, but remaking it could pay off even more.

Cross Medium Barriers

It is fantastic if you create articles that does very well on your social networking sites, but why let it end there? An article can easily be repurposed into a blog post, video, or even white paper. When a piece of content does well, there isn’t any doubt that you struck a chord with your followers. Do not allow this content just fizzle out into nothingness. While you would be wise to share great content, giving it a full makeover can be better still.

Improve Content for the Search Engines

Google has slowly evolved so much that great content shows up high on search results irregardless of some time-tested SEO tactics. This means there is less focus on SEO, but that does not mean to forget search engines. A URL with your keyword, meta description with keywords, graphic names centered on SEO, and including the keyword in your title will all help you get noticed on Google. Whether or not you succeed from that point is based on your content’s performance.

Spend a couple of Dollars

There once was a time when Facebook would show your fans everything you wanted, but that time has passed. The social media giant has changed how it does things, and it is now more challenging than ever to get organic reach on the site. Thankfully, you can boost your posts and ensure fans see your content, and once this is achieved, organic reach will begin to increase. You shouldn’t have to break the bank, but a few dollars can go a considerable ways.

Content marketing can certainly take your business to the next level. This is why you should try everything at your disposal to increase your reach.

What’s Your Local Score?

Enter any business name and zip code and see how optimized it is for local search.