Archive for 'fish taco'

Twitter and Facebook and Tacos, Oh My!

Tuesday, December 8th, 2009 at 6:17 pm  
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If there ever was a textbook example of how to put social media marketing to work for your business, Dorado in Brookline wins the prize hands down. Ever since Raye and I discovered that Cafe D in Jamaica Plain had closed and we began our search for Doug and began following him on Twitter as he went though the process of opening up Dorado, I've been thrilled to see how (from a consumer viewpoint) this has played out.

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Taco Tweets

Saturday, October 31st, 2009 at 11:37 am  
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Fish Tacos at Dorado

Fish Tacos at Dorado

Before Dorado opened on Harvard Street – Brookline in June I was following Doug on Twitter anxiously awaiting his new venture to open and enjoy more of the killer fish tacos Raye and I had enjoyed at his last restaurant, Cafe D in Jamaica Plain. I remember one tweet in particular "I'm waiting for them to hook up the gas so I can cook something".

When Dorado finally opened in June I knew right away because I had his tweets enabled to send a text message right to my iPhone. My first meal was to die for, and Raye and I have been back at least 5 times since. Several of the visits have been prompted by Tweets – "Free fish taco with cup of Taco Soup if you mention you heard about it on Twitter", or about the new Yucca Chips.

Smart marketing using a free medium, are you using Twitter in your local business?