Archive for 'conversion rate'

Improve Your Advertising and Direct Mail

Thursday, March 4th, 2010 at 7:57 pm  
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Direct mail and advertising are two extremely powerful marketing tools when they’re done correctly. And there are key steps you can take to ensure not only that you’re getting the best conversion rate, but that you’re maximizing your response. These keys rest in the design of your piece. Let’s take a look at ten design tips to improve your advertising and direct mail.

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Bill Enross
Owner at Internet Marketing Services helps small business owners get more clients and business from the Internet.
Bill Enross Inc. - Local Internet Marketing
267 South St Foxboro, MA, 02035 USA 
 • 508-203-1660

Your Website Is Your 24-Hour Sales Person

Tuesday, November 3rd, 2009 at 10:17 pm  
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Unlike the traditional business model, an online business gives you 24-hour presence which anyone from around the world can access. This is an exciting and fantastic opportunity for business owners who know how to make the most of this powerful sales engine.

Here are a few tips to help you create a website that really sells:

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Bill Enross
Owner at Internet Marketing Services helps small business owners get more clients and business from the Internet.

Targeted Traffic

Saturday, September 27th, 2008 at 2:33 pm  
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All website owners know that you must have traffic to generate sales. However, not just any traffic will do. The best is targeted traffic.

Targeted traffic involves enticing visitors to your site who are actually interested in the content of your website. If people are interested in buying tropical fish they will find websites about buying tropical fish interesting.

There are a number of methods for obtaining targeted traffic.

Forums – If you are an active participant in a forum you can obtain targeted traffic through the link to your website that you are usually allowed to add to the signature. If you spam you are likely to get banned. However, if you add value by joining in debates and answering questions you may even come to be known as an expert. If others like your style, the quality of your posts or even the promotional text in your signature you can generate targeted traffic that doesn't cost you anything.

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Bill Enross
Owner at Internet Marketing Services helps small business owners get more clients and business from the Internet.