Thinking About Using the Internet to Promote Your Local Product or Service, but You're Confused About the Process?
My Clients Get Qualified Website Traffic, Their Phone Rings More Often, and They Make More Sales. Who's Helping You?

SEO

Social bookmarking is a way to broaden your audience and drive traffic to your website. It’s part bookmarking feature in that users can vote on web pages and content they enjoy, and part social networking because you share your favorites with other members. It’s also a great way for marketers to draw awareness to specific pages they want to drive traffic to, including classified ads. Here’s how to submit your classified ads to social bookmarking sites.

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Writing articles can sometimes be a real struggle. Not to mention, trying to write articles that get results. Here are a few tips to help you through the struggle while also boosting your writing confidence, website traffic and bottom line.

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Does your business have a mobile version of your website?

iPhone Screen of Mobile Website

iPhone Screen of Mobile Website

– Have you tried to access your business website from your mobile phone? How did that work out for you? Did you need to scroll and zoom just to get basic information?

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This was my very favorite Super Bowl Commercial (much to the astonishment and chagrin of my fellow 'watchers':

Social media is all the rage. Websites like Twitter, Facebook, and LinkedIn have become a daily part of mainstream culture. Celebrities tweet, have Facebook pages and everyone seems to be connecting via these online mediums. Business owners are smart to tap into these tools to drive traffic to their sites, yet many are missing the mark. Here's how to lure social media traffic to your website.

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If you think Social Media Marketing is a fad, you'd better change your mind, and F A S T. In this space I'll share with you Social Media Marketing ideas (that other business are using) I come upon in my normal daily routine. Here's the first installment:

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Here's some results from a recent project with a collision repair facility in Hudson MA.

Although my clients website was listed #1 in the organic listings for the key word phrase 'auto body repair Hudson MA', when this search term with the geographic identifier (Hudson MA) was entered, his listing was nowhere to be found in the Google 7 Pack (the seven listings shown next to the map). As Tom has been a client for several years, I dare hesitate to say that this was certainly an oversight on my part by not having his Google Local Business Center configured correctly.

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Just heard some pretty amazing stats on an ISMA teleconference regarding YouTube and web video in general.

YouTube – 1 billion videos watched daily

60% of consumed web content is now in the form of video

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Google is always innovating and adding new tools for both business owners and general people to utilize. One of the more recent additions is an iGoogle gadget called “What’s Popular.”

This gadget provides users with the ability to see what’s popular. It works a bit like Digg in that it displays links, titles and a one or two sentence description of popular items of interest. Users can also add URLs to the list displayed on the page.

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One picture is worth a thousand words…

Social Media Marketing Strategy

Social Media Marketing Strategy