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Podcasting

One picture is worth a thousand words…

Social Media Marketing Strategy

Social Media Marketing Strategy

Here’s a simple comparison to help you differentiate between the two.

Webcasting is similar to traditional broadcasting in some ways. Basically, it’s a video recording of you or others on the net. You can have a news webcast or an interactive one where you hold an online class and participants can view you on video.

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What is podcasting? It’s simply a digital recording available for download on the Internet.

Who can benefit from a podcast?

Just about anyone who has a website or online business can benefit. The podcast can be an extension of your website and you can record information each week about your topic and even add expert interviews. A podcast is a nice addition to your online business which can be quite interactive if you invite listeners to contribute and leave their comments. A podcast can also be a mode of fresh, updated content – which the search engines love – for your website.

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When you use your cell phone, what it your etiquette? Hopefully it is good. Good cell phone etiquette includes speaking clearly, not being overbearing or demanding, using language that is not offensive, keeping your tone friendly and expressing what you have to say in a non-confrontational way. If you can keep to these few basics then you also have a good start on using the correct podcast etiquette.

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