Thinking About Using the Internet to Promote Your Local Product or Service, but You're Confused About the Process?
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Online Marketing

Mobile Marketing Tips VIA SMS

Would you like to get a mobile marketing tip from me each week via text messaging? If so, check it out:

– For Free Weekly Mobile Tips
– Text BILLE to 69302

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Mobile marketing is COMMUNICATING with consumers on their mobile phones, with their explicit permission, at the right time, at the right place while providing RELEVANT value.

What Mobile Marketing Isn't:

Sending unwanted messages EVER!
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Mobile Marketing Tips VIA SMS

More on What Is Mobile Marketing

One of the most frequent questions I get from my clients about Mobile Advertising is: "But won't most people get annoyed about receiving ads to their mobile phone?". Ah, that would be "no", especially so if the ad is location aware. Read more here.

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It's been almost 5 years now since I had the privilege of meeting Perry Marshall, and he gets better every day. Here is his latest manifesto.

One of the best ways to increase the income-generation potential of your small business is to utilize video marketing tactics. There are multiple ways to go about this, and you should be aware of all the possibilities and options that are available to you.

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If your marketing campaign just isn’t working, or you’re just getting started, take a long look at what you’re trying to do. Is it exciting? Is it eye catching? Is it unique? If not, you’re campaign is likely too bland to get anywhere. It used to be that simply advertising your business could get you more than enough customers, but this is normally no longer the case. Look around you. There are advertisements EVERYWHERE.

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So you want to start an Internet business? You probably want to put together a web-based store or use a drop shipment company to start and/or supplement your beginnings of this entrepreneurial pursuit. What you are going to sell and how are big questions.

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One thing that even diverse businesses have in common is rude customers. Unfortunately, this is a part of doing business and cannot be totally avoided. On the plus side, these can be few and far between. When you do stumble upon one, it is important to keep positive and not let it ruin your day.

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It drives me crazy the way some companies treat their customers – as well as their employees even. An employee who isn’t treated with respect may not treat a customer with respect and then there goes all value of even having a business, right out the window. All I can say is, if you want your business to fail, then forget about customer value. And if you want to succeed, then customer value should be your highest priority.

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Whether you are in a full blown brick and mortar business, operating a business out of your home, or maybe a traveling salesperson, you will have customers, business associates and various other contacts. And like the rest of us, you will need to have access to their contact information. This information can and will be anything from a simple phone number to complete mailing addresses, fax numbers and maybe certain dates. If you have it written down, chances are it is important.

More on Managing Customer Data