Facebook Phenomenon

Raye and I went to an annual dinner meeting of a local business group the other evening. This was a group of owners of local Independent Heating Contractors who break from their normal meeting agenda once a year and have a Holiday dinner party and invite spouses, friends and family to attend.

To say that Facebook dominated the pre dinner conversation at our table of ten would not be quite true, however by my calculations Facebook was mentioned in no less than five separate conversations. The word Facebook was used in the normal course of conversation much the same as you'd hear telephone, letter, post card, and more recently eMail.

Facebook is a communication tool being used by over 350 million people ( December 09) every day, and if your business is ignoring this marketing phenomenon, you're going to be toast faster than you think. Please understand there is a proper way to use this amazing platform, it's not rocket science, and you can do it yourself if you take the time to learn the ropes. If you don't have the time to learn, you'd better get some help, because the 'do nothing' option is one way to be sure you'll successfully drive your business into the ground.